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QR Code Design:
Storing up to 4296 characters they are internationally standardised under ISO 18004,
so a QR code is a QR code all over the world - they've been big in Japan forever, broke into
Europe and the UK a few years back, and are now getting real traction in the USA.
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In its simplest sense think "print based hypertext link" - simply encode a URL into the QR Code
and then point a mobile phone (or other camera-enabled mobile) at it. If the device has had QR
Code decoding software installed on it, it will fire up its browser and go straight to that URL.
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But it doesn't stop there - a QR Code can also contain a phone number, an SMS message,
V-Card data or just plain alphanumeric text, and the scanning device will respond by opening
up the correct application to handle the data.
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So how can you use QR codes?:
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To transfer contact information: QR codes can be used on business cards, name badges at conferences, branded
clothing & uniforms.
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To drive traffic to special offers: You could use QR codes so that people could find offers from your business.
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To drive traffic to websites from display ads: We are beginning to see QR codes in print ads, on sign boards,
vehicles, clothing and even on television. New York City has already placed a giant QR code on a display ad in
Times Square. Developers of Android software are using QR codes extensively.
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Since it’s often easier for phone users to scan a code than to type in a long website address, you’ll often
see QR codes on websites for mobile apps.
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This is just the start and we are bound to soon see new and creative uses for QR codes in the near future.
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What's Next:
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Incorporate QR Codes into your marketing strategy and benefit from an increase in customer traffic & potential sales.
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Contact Harmony Designs now to discuss your ideas and we'll implement the best solutions for you.
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(If you don't yet have a Smart Phone or QR Reader try this Online QR Code Reader http://zxing.org/w/decode.jspx)
Regions Serviced:
Durban , Ballito , The Midlands - Mooi River / Drakensburg , North Coast , South Coast , Johannesburg , Cape Town , Garden / Wine Route ,
Stellenbosch , East London , Mauritius , Reunion Island , Madagascar , Zanzibar , Mozambik , Tanzania , United Kingdom UK , France , Spain ,
Italy , Portugal , Andorra , Dubai , Bahrain , Kuwait , Oman , Qatar , Saudi Arabia , United Arab Emirates UAE
Copyright © Design, Text, Images, Layout: Mr J. Tappin & Ms K. Pavitt, www.harmonydesigns.co.za - All Rights Reserved. v4.2 - 03Mar'12
To the left you'll see an example QR code that links to Harmony Designs' website homepage.
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So what is it, how does it work and how can your business use it and benefit?
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A QR Code (Quick response) is a smart phone readable bar code that can store website
URL's, plain text, phone numbers, email addresses and pretty much any alphanumeric data.